AboutWhat does the meme depict?

The Flex Tape meme centers around a product known as Flex Tape, a strong adhesive tape from Flex Seal. The meme commonly features images or edits related to the tape's advertised ability to fix virtually any problem, playing on the exaggerations often seen in infomercials. These memes typically showcase absurd or humorous situations where Flex Tape is presented as a miraculous solution.

OriginWho did it first?

The Flex Tape meme originated from a commercial for the product uploaded by Flex Seal on January 12th, 2017, presented by their spokesperson, Phil Swift. The original video was later replaced by Flex Seal with an extended version on January 31st, 2017, which can be viewed here. This commercial and its over-the-top demonstration by Swift spurred various jokes and memes online.^[1]

Origin: 2017