AboutWhat does the meme depict?

The 'Cool Story, Bro' meme typically features the catchphrase as a sarcastic reply to posts considered dull, unnecessary, or too lengthy, popularly abbreviated as TL;DR. The phrase is often layered over various image macros for comic effect.

OriginWho did it first?

The sarcastic use of the phrase 'cool story' originated from the 2001 film Zoolander, where it is used by a character named Olaf after hearing another character, Hansel, narrate a long, drug-induced hallucination story, prompting Olaf to laugh and comment sarcastically, 'Cool story, Hansel' (Urban Dictionary's definition, IMDb entry on Zoolander). The adapted version, 'Cool Story, Bro,' first appeared on 4chan's /v/ board (4chan's /v/ board) on July 18th, 2008, in a thread about sad moments in video games. The phrase was commonly set over a comic panel from Marvel Comics' The Incredible Hercules #122, illustrated by Clayton Henry and Salvador Espin, published on October 29th, 2008, depicting Hercules during a flashback (Marvel Comics Issue Details, Comic Issue Review).^[1]

Origin: 2008